What is Our Heading?
Many people maintain a moral code of some sort, a list of actions or choices that they will not make under any circumstances. It serves as a guideline for their decisions in life, a line that they won’t cross because they fundamentally believe that there are few if any consequences that would garner a step away from their core principles. This is commendable especially in a society that more and more is changing with any whim or fad. Businesses are run by people so we think it is important that you know our moral code for how we conduct our business.
1. You Are Our Neighbour.
We will never do something to your website that we wouldn’t want done to one of ours. Whether that is using outdated code, implementing a difficult to understand editing processes or poorly executed analytics, your website will always be the product of our best work, not just “enough” to get the job done.
2. Up-To-Date Isn’t a Checkbox…It’s in Ink.
To cut corners many businesses simply use the same templates for clients for years at a time leaving customer’s with a “new” website that actually has been built on sand. More Effective Websites will always provide code that is compliant with the web standards of today, and is easily adaptable to up and coming trends on the web.
3. Your Website is Not A Billboard.
To increase their own website ranking on search engines and potential for new business, many companies require that they be listed at the bottom of your website as “Designed by”. We think that this unfortunate that companies feel the need to abuse their clients in this manner. We will never ask to put a link back to our site on your finished product and will only ask for any feedback or testimonials so we can let future customers know how you are enjoying your new website.
No Excuses, No Exceptions
You can trust us to keep to our convictions and always provide you with a website that we are proud of developing and that you will be proud to use.